Fashion & Beauty, Portrait

Jason Bell on location for Vogue UK

Jason Bell for Phase One shooting with the 100MP XF Camera System

Behind the Scenes for a VOGUE shoot

“I wanted to shoot the Poldark cast on location, as an obvious reference to the show they are all starring in. But I didn’t want to have it look like the show, more a Vogue nod to the show.


I knew there would be low light, and I love working with daylight as much as possible. It was a dull grey day and we were at times inside or in a forest, so there was not much available light. The higher ISOs you can you use with XF 100MP Camera System and still get crisp, noise-free images made it the obvious choice for me.

When on location, I try to keep the setup as simple as possible so that we can concentrate on making images, not technical arrangements. Shooting directly to a laptop with Capture One on set is great, as it’s small and portable. It allows us to keep the subjects enthused in the process by occasionally (but not too often) showing them some of the results. It’s lovely to be able to show people the images with Capture One styles applied, so they have a much better sense of how the final images will look, rather than in the old days when showing a Polaroid was a bit like showing a RAW today.

Jason Bell for Phase One shooting with the 100MP XF Camera System

When I’m really short of light and shooting at ISO 800, I will sometimes also shoot at really slow shutter speeds, so it’s also very helpful to be able to immediately check the subject didn’t move too much and the images are sharp.”

Jason Bell for Phase One shooting with the 100MP XF Camera System

Filed under: Fashion & Beauty, Portrait


Jason Bell

Jason was born in Camden, London, in 1969. He was given his first camera at the age of 5. He decided on a career as a portrait photographer whilst studying Politics, Philosophy and Economics at Oxford University, from which he graduated in 1990. His work has since appeared in many of the world’s foremost publications including Vanity Fair and
Vogue US & UK, featuring leading celebrities such as Angelina Jolie, Leonardo DiCaprio, Scarlett Johansson, Nicole Kidman, Benedict
Cumberbatch and Daniel Craig.